Terms of Use

Last updated: May 14, 2026

Short version These tools are free and provided as-is for informational purposes. All outputs are estimates. You are responsible for any decisions you make using them. Don't use the site to scrape, resell, or do anything harmful.

Acceptance of Terms

By accessing or using PPC Operator Tools ("the site," "the tools"), you agree to be bound by these Terms of Use. If you do not agree, do not use the site. These terms apply to all visitors and users of the site.

Description of Service

PPC Operator Tools provides free, browser-based tools and educational resources for Google Ads managers. Tools include calculators, planners, analyzers, and reference guides. No account, login, or payment is required to use any tool on this site.

The site is operated by Blake Sherman as a personal project. It is not affiliated with, endorsed by, or sponsored by Google LLC or Alphabet Inc.

Tools Are for Informational Purposes Only

Important All tool outputs — including budget forecasts, bid recommendations, ROAS projections, Quality Score estimates, and keyword suggestions — are estimates based on inputs you provide. They are not guarantees of performance. Actual results in Google Ads will vary based on competition, account history, landing page quality, seasonality, and many other factors outside the scope of these tools.

Nothing on this site constitutes financial, legal, or professional advertising advice. You are solely responsible for evaluating the appropriateness of any tool output for your specific situation and for all decisions you make based on information from this site.

No Warranty

The site and all tools are provided "as is" and "as available" without warranty of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, accuracy, or non-infringement.

We do not warrant that:

Google Ads policies, auction mechanics, and platform behavior change regularly. Tool logic may not reflect the most recent platform updates. Always verify outputs against current Google Ads documentation and your own account data.

Limitation of Liability

To the fullest extent permitted by applicable law, Blake Sherman and PPC Operator Tools shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of or inability to use the site or tools — including but not limited to loss of revenue, loss of data, or business interruption — even if advised of the possibility of such damages.

Our total liability for any claim arising out of your use of the site is limited to zero dollars ($0), reflecting the fact that the tools are provided free of charge.

Intellectual Property

All content on this site — including tool logic, educational guides, written content, design, and code — is the property of Blake Sherman unless otherwise noted. You may not reproduce, distribute, modify, or create derivative works from site content without written permission.

You are permitted to:

Prohibited Uses

You may not use this site to:

Third-Party Links

This site contains links to third-party websites including Google's documentation, Reddit threads, and external blog posts. These links are provided for reference only. We have no control over the content, accuracy, or availability of external sites and are not responsible for them. Linking to an external source does not imply endorsement.

Modifications to the Site and Terms

We reserve the right to modify, suspend, or discontinue any tool or feature on this site at any time without notice. We may also update these Terms of Use at any time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the site after changes are posted constitutes acceptance of the updated terms.

Governing Law

These terms are governed by the laws of the United States. Any disputes arising from your use of the site shall be resolved in accordance with applicable law.

Contact

Questions about these Terms of Use can be sent to: blake@ppcoperatortools.com